Customer Profile

Would you like to send the completed form to yourself or someone else by e-mail? If so, please provide the following:

Define the key customer characteristics for each major product/service that you will offer:

• Product/service
  

Key customer characteristics

• Income range/company size
  
• Personal, professional, or business characteristics
  
• Locale (city, county, state, region, etc.)
  
• Lifestyle preferences (e.g., families who like to do things together, singles who like to meet new people, busy business people with no time to shop, etc.)
  
• Social or business trends among this group (e.g., aging baby-boomers concerned about health and fitness, young families purchasing first home, corporate downsizing, environmental regulations, etc.)
  
• Seasonal influences
  
• Other considerations